Our agricultural business has a long-standing relationship with Al Ain Municipality, working hand-in-hand with them to preserve the Al Ain Oasis UNESCO World Heritage Site, maintaining 147,000 date palms across Al Ain’s six oases covering a total area of 3,000 acres. | Saeed Juma Al Naboodah Group

Our destination brand, Experience Abu Dhabi, has launched its ‘Alive in Al Ain’ campaign, spotlighting the diverse experiences in the oasis city and inviting audiences to discover the destination for themselves. The hero film, A Day in the Life of Al Ain, showcases the destination’s rich culture, landscapes, and traditions, capturing a range of experiences that spark adventure and restore a sense of peace. From exploring the scenic mountains and dune bashing in the desert to strolling through th