Delta has worked with Fetcherr for over a year. During a November 2024 Investor Day presentation, Hauenstein described the AI ...

Scott Keyes argues that AI-powered dynamic pricing could introduce new complications—but could also help lower costs.

U.S. Rep. Greg Casar (D-Austin) introduced legislation Wednesday to ban companies from using AI price tools to raise prices ...

Democratic Rep. Greg Casar is introducing legislation to ban "surveillance pricing," whereby companies use personal data to ...

Delta Air Lines is using AI to set personalized ticket prices based on your booking history, loyalty status and browsing ...

AI-driven pricing is poised to reshape the cost of everything from flights to milk, turning everyday purchases into ...

Sen. Ruben Gallego led a letter to Delta asking about its new AI-driven pricing plan, which would individualize ticket prices ...

About 3 percent of Delta’s domestic ticket prices are now determined by artificial intelligence (AI), with plans to raise ...

Delta Airlines is facing criticism for its use of artificial intelligence to determine ticket prices, a practice known as ...

Delta Air Lines is expanding AI-driven dynamic pricing to set custom flight costs for each traveler, raising privacy concerns ...

During the conversation with reporters, Hauenstein also spoke highly of Delta's partnership with Fetcherr, an Israel-based tech company which claims to be able to "set the perfect price every time" ...

Some are concerned that Delta’s use of AI could lead some customers to pay more airfares given the pricing system’s individualized approach.