The least exciting part about making music is marketing the music. Making music in itself requires a lot of dedication and hard work, and when all of that passion is not getting recognized enough, it ...

Sam Saideman is the Co-Founder & CEO of Innovo, a multi-faceted management & marketing agency that services the music & creator economies. Each year, music executives jump at the opportunity to share ...

In the competitive world of music, standing out from the crowd and reaching a wider audience is paramount for artists and musicians. Implementing effective organic music marketing strategies is the ...