During Samsung Unpacked 2025, we heard that the Galaxy S25 series phones have a "custom" (sort of) Qualcomm Snapdragon chip to power its features. That's pretty cool — we know Snapdragon chips perform well and we've seen what building an AI-tailored SoC allows in Google's Pixel phones.

Don’t be surprised if the Samsung Galaxy S25’s fresh approach ends up making believers out of the AI agnostics.

Are you getting a Samsung Galaxy S25 series smartphone? You can get a free gift card if you pre-order one now!

It is now more cost- effective to opt for the premium Galaxy S25 Ultra than any other Samsung smartphone. By combining all the available benefits, you can save over $1300 in instant savings, cashback,

Samsung has been at the top of its game for a number of years, its flagship S-series Ultra model a long-standing symbol of what's possible with zoom photography and beyond – except its relatively slow year-on-year progress has seen others catch up.