Companies have spawned seemingly every conceivable critter into a topwater bait—from frogs and rodents to flying mammals, birds, and even turtles. While some lures achieve instant notoriety for their ...

You already know there is no more exciting and satisfying way to catch a bass than with a topwater lure, but which one is best, when and where? The following list highlights the five most universally ...

Catching fish on top-water lures can be so exciting that some anglers would rather catch one fish on a top-water than two or three down deep. Lures that splash and dance across the surface are ...

CORNELIUS, N.C.--(BUSINESS WIRE)--Matt Lewis, an entrepreneur with many other successful businesses founded BassMooch in 2022. Lewis decided to follow his passion for fishing and started the journey ...

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Lake Erie, Dale Hollow Lake, and the St. Lawrence River are just a few locations in the U.S. that grow giant smallmouth. These are iconic places to fish, but to truly be effective on those waters, you ...

It starts without warning. While fishing down the shoreline for bass on a glorious autumn day, the water behind you suddenly erupts in chaos. Huge schools of baitfish, with nowhere to flee, leap from ...

Nothing thrills like a topwater bite, and whether you’re fishing during the early morning feed or prospecting a midday shade pocket, the right topwater bait often tempts the biggest fish. The question ...

People debate the subject of the most exciting way to catch a fish. I know what method I think is most exciting. There is nothing more exciting than watching a fish attack a topwater lure. I fish a ...

Targeting big bass using oversized lures and topwater frogs in Fort Worth Texas ponds. Watch explosive blowups and aggressive strikes as giant bass hit hard on the surface. #BassFishing #Topwater #Fis ...

BassMooch, a fishing lure and tackle company from Lake Norman, North Carolina develops an innovative topwater fishing lure for catching bass and names the lure after the founder's father. CORNELIUS, N ...