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How new-age social media marketing is changing and what you need to know in 2026

Social media marketing is shifting to niche platforms, short-form video, influencer partnerships and AI tools — demanding ...

Here’s Why Even ‘Boring’ Small Businesses Need Social Media Marketing

If you think your small business is too “boring” or “unsexy” to need social media marketing, think again. Here's why it's a ...
Marketing Dive

Marketing to social media users in 2025: Here’s what the numbers say

While consumers increasingly expect social media participation from brands, 2025 brings its own set of challenges for marketers. Notably, the second Trump presidency along with shifting feelings ...
marketingtechnews.net

Social media is the centre of every marketing strategy

Digital Marketing World Forum, the definitive exhibition and conference for senior marketing leaders driving the future of marketing technology. Covering AI, Data, CRM, Email, Automation, Digital ...
Forbes

Social Media Marketing Strategy Tips

Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...
Entrepreneur

The Rules of Social Media Marketing Have Changed. Here’s What Works (and What Doesn’t) in 2025.

Organic reach on social media is dying, and small businesses that want real visibility now need to treat social as a paid channel. By budgeting consistently, focusing on high-ROI campaigns and pairing ...
Marketing Dive

SMBs rely heavily on social media for marketing and growth, study says

Most small businesses continue to look to social media to help them drive their business growth, even though the medium presents content and strategic challenges, according to new research from ...
Business Insider

Brands that skimp on social media marketing do so at their own peril

You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. Follow Dan Whateley Every time Dan publishes a story, you’ll get an alert straight to your inbox!
Entrepreneur

AI Is Transforming the Workplace — Including Social Media Marketing. Here’s How Businesses Can Actually Use It.

AI adoption in business functions surges, with 34% of tasks now machine-performed as of 2023. Advanced AI tools to transform social media management for SMEs, enhancing customer engagement and ...