Last week, Nike had the sneaker community losing their heads after opening up their draw system for a chance to purchase the 2016 self-lacing Nike Mag. While only 89 pairs of the coveted sneaker were ...

One of the most sought after sneakers ever also just become possibly the most expensive pair ever. A Hong Kong auction house has sold a pair of the new Back to the Future-inspired Nike Mag shoes for ...

Campaigns for Ocean Park and Nike won three and four awards respectively, while Mindshare was named Media Agency of the Year and Metta Communications was named Creative Agency of the Year during the ...

Nike identified a problem with sneaker speculation in Hong Kong. Sellers would hire people to wait in line to buy up all the stock of limited-edition products, then resell them at a much higher price.