Brand tie-ins are hot right now, but how many mean something? Most often, they’re simple business decisions made when market research shows enough overlap in customer demographics. Even longtime ...

Marathon is on a pilot’s watch heater in 2025. The Canadian military watch company is following the gorgeous special edition Deep Blue Steel Navigator introduced this past spring with a release sure ...

Add Yahoo as a preferred source to see more of our stories on Google. Original Search and Rescue - Date, Arctic edition watch by Marathon Watches. (Marathon Watches) A company that’s been constructing ...

The original SAR diver that started it all for Marathon is back, with some improvements. Available in various quartz and automatic configurations across three sizes — 36, 41 and 46mm — the “SAR” diver ...