Loyalty fails when it’s disconnected from how people pay. Traditional loyalty programs are often built as afterthoughts. A separate sign-up. A separate app. A separate step. But it doesn’t have to be ...
Loyalty programs are having a full-circle moment. Before the digital age, they were mostly punch card-style analog programs. Then, came email signup lists, and for a while it seemed like every other ...
Business funding is in high demand amongst SMBs. As a result, many are turning to multiple financial providers at once – a significant 33% rely on more than four. This reflects a clear need for ...
The smartphone has become the center of digital life. Every journey, from shopping to issue troubleshooting to entertainment, increasingly begins and ends on our mobile devices. For brands, this shift ...
Loyalty with lifestyle appeal is Lisia's goal. Being purely transactional has its limitations in retailing which is why all major players, from Nike to Uniqlo, have stepped up their focus on ...
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