Sales and management leaders have to come to grips with a host of new concepts in the next 18 months — or face obsolescence. That was the big takeaway of CRM Evolution, the industry’s most important ...

In today’s competitive market, customer relationship management (CRM) tools have become vital for streamlining operations, managing customer relationships and driving business growth. However, as ...

Oracle's Rob Pinkerton discusses how to harness AI agents to avoid blind spots in data and processes, build a cohesive ...

A Decision Support System (DSS) is a computerized application or an information system that supports business decision more easily. Customer Relationship Management (CRM) is a strategy which a company ...

Director of Sales and Strategic Partnerships at ReadyCloud, the Shipping, Returns, Growth Marketing and CRM Suite built for e-commerce. As a sales leader, it’s essential to understand the pain points ...

CRM systems organize customer data and communications, helping sales teams execute consistent follow-up strategies, track ...

As an SEO pro, you’ve probably struggled to prove how your efforts impact bottom-line business metrics like customers & revenue. It’s easy to install Google Analytics and see how many visitors you are ...

In the age of the connected customer, customer experience (CX) is as important as the products or services that companies provide. Here are key findings recently published in the State of Connected ...

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Mayur Gupta, senior vice president and ...

Growing a small business requires strategic investments in areas that will make your processes simpler and more productive. A CRM (Customer Relationship Management) software application is one of the ...