In February, Google announced that UCP, Universal Commerce Protocol, powered checkout is available in AI Mode. Well, now you can use UCP-powered checkout in the main search results for some retailers ...

Google has launched the Universal Commerce Protocol (UCP), an open-source standard designed to enhance commerce on AI-powered platforms. UCP creates a common language for agentic shopping, enabling ...

Google is rolling out UCP, Universal Commerce Protocol, powered checkout in AI Mode. This launched as part of the Google Ads news from yesterday, and you can now see it in AI Mode for products from ...

Google updated UCP with new capabilities and a simpler path for retailers. New Cart and Catalog capabilities let AI agents manage multi-item baskets and pull real-time product details. Identity ...