Starting July 1, Universal Analytics will no longer collect data. B2B companies looking to track their web or app performance must use Google Analytics 4 (GA4). GA4 provides extensive capabilities for ...
Google has agreed to a $391.5 million settlement with 40 state attorneys general over its location tracking practices. The settlement outlines that Google misled its users into thinking they had ...
HARTFORD, Conn. (AP) — Google has agreed to a $391.5 million settlement with 40 states in connection with an investigation into how the company tracked users’ locations, state attorneys general ...
If I offered you an alternative to conventional tracking cookies on the web, you might be interested, especially if you care about digital privacy. If I told you it was made by Google, the biggest ...
Every day, on a 24-hour basis, Americans are tracked through their cell phones that can show precisely where they are standing or driving at any particular moment. That could change for some consumers ...