Charmin has a new take on how toilet tissue tears. The Procter & Gamble brand this month begins a nationwide rollout of Ultra Soft rolls with scalloped edges – instead of the traditional straight ...

CINCINNATI--(BUSINESS WIRE)--Charmin has been secretly testing a big innovation for their Ultra Soft rolls. Some lucky consumers have even gotten it in-store through a secret test. But now, for the ...

Charmin has announced a new design in its toilet paper for the first time in 100 years — and it’s not what you think. The mega-brand announced on Monday, Oct. 2, that the Ultra Soft rolls of toilet ...

You can never have too much of a good thing—especially when it comes to toilet paper. That’s perhaps why Charmin just dropped the Forever Roll, its biggest roll yet. Available online and in stores, ...

There's no panic quite like the feeling of realizing too late that your bathroom is out of toilet paper. Keeping a few extra rolls handy is usually the solution to this everyday problem, but Charmin, ...

Charmin's Facebook page is intended to be a fun space for you and other Charmin fans. Please note that Charmin and The Procter & Gamble Company (P&G) do not necessarily endorse nor are responsible for ...

Charmin Ultra Soft Smooth Tear is Rolling Out to Stores Now for a Smoother and More Enjoyable Go CINCINNATI--(BUSINESS WIRE)-- Charmin has been secretly testing a big innovation for their Ultra Soft ...