John Pollack is a former Presidential Speechwriter. If anyone knows the power of words to move people to action, shape arguments, and persuade, it is he. In Shortcut: How Analogies Reveal Connections, ...

Researchers who study belief dynamics often use analogies to understand and model the complex cognitive-social systems that underlie why we believe the things we do and how those beliefs can change ...

Very useful for attracting attention and making ideas, abstractions, and technical explanations concrete, analogy is a very effective tool for persuasion and clarification. But beware, some authors ...