The intersection of celebrity marketing and cultural sensitivity has created an unexpected firestorm for American Eagle Outfitters, whose latest denim campaign featuring actress Sydney Sweeney has ...

American Eagle Outfitters has made a bold, divisive bet on its “sultry” Sydney Sweeney ads — but only after its commitment to the “body positivity” movement started to falter, experts told The Post. A ...

U.S. fashion retailer American Eagle Outfitters wanted to make a splash with its new advertising campaign starring 27-year-old actor Sydney Sweeney. The ad blitz included “clever, even provocative ...

Forbes contributors publish independent expert analyses and insights. Pam Danziger reports on retail, focused on the luxury consumer market. American Eagle's "Sydney Sweeney Has Great Jeans" campaign, ...

Forbes contributors publish independent expert analyses and insights. Pam Danziger reports on retail, focused on the luxury consumer market. American Eagle Outfitters' stock surged 24% after Q2 ...

A rumor that circulated online in July 2025 claimed an image showed an in-jest apology letter authored by clothing retailer American Eagle, in response to an alleged controversy over its advertising ...

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American Eagle Outfitters (NYSE: AEO) is one of the most popular clothing brands around these days. With many of its products ...

Clothing retailer American Eagle is thrilled with the results of its “Sydney Sweeney has great jeans” marketing campaign — which became part of the national political conversation — and says it’s ...

American Eagle's sales trends have sharply deteriorated, with both core and Aerie brands posting declines and guidance withdrawn, raising significant concerns. Despite a cheap valuation and potential ...