We’ve all seen, heard, and felt numerous ASMR videos in the past, but ASMR Zeitgeist’s latest autonomous sensory vid is something special. It’s hard to put into words why the video is so that feeling, ...

Even though some of us love to fall asleep to a good TV show, it’s probably not a great habit for our melatonin levels. (Or eyes or REM sleep or dreams.) Fans of SpongeBob SquarePants, however, now ...

ASMR is described as a tingling sensation experienced in the head and neck that is triggered by certain sounds. The campaign, conceptualised by The Loft, Publicis Conseil, features ASMR Zeitgeist ...

After years of labelling it a ‘guilty pleasure’ or something I only consume on occasion, I’ve finally come to terms with the enjoyment I get from one of my favourite hobbies: watching ASMR videos, ...

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